Designing an ecommerce website is big business – and it’s now easier than ever for a startup company to launch an online store.
Software such as Shopify, with its amazing library of customisable templates, makes it easy to create beautiful and highly immersive ecommerce website experiences – here are 11 great ones that caught our eye.
01. Bill Blass
This clothing retailer breaks away from the convention of displaying products in separate boxes by placing their inventory in a stream on the homepage so it appears as though it’s one big image. Combine this fresh approach with a great colour scheme and beautiful type and the result is a really amazing-looking site.
Inspiring feature: Dropping funny items such as a fried egg among the products.
02. Archive Books
A traditional newspaper column layout combined with monochrome images is a winner for this book retailer. It makes great use of the screen space without appearing cluttered, so you can do a lot of reading without needing to scroll.
Inspiring feature: Excellent user experience: the ‘Add to cart’ button for each product is easy to find but doesn’t shout in your face.
A layout with strong color palette and bold type gives men’s sportswear retailer a distinctive, memorable style.
Inspiring feature: Large, chunky menus are easy to navigate and satisfying to use.
“Books and things” shop PRESS has a website that makes use of beautiful photography to mimic the atmosphere in a tranquil bookshop. Huge product shots let you get a feel for each book.
05. A Book Apart
Most websites rely on large beautiful photograph’s to sell products. This works especially well when displaying their entire collection of books, available as a bundle.
Inspiring feature: Clever use of CSS transitions on the home page main book feature. Resize your screen to feel the full effect
06. Ada Blackjack
Ada Blackjack is a brand of handmade bags and leather goods. Traditional in terms of design and layout this website excels with the expressive use of large hero images and simple and clean product photography.
Landing on the home page of wallet maker Bellory and you’ll be greeted with a relatively simple layout. In this website you’ll find a wide variety of different designed pages highlights an individual products.
Incorporating fun demonstration videos the Bellroy site is a great example of how flexible Shopify can be when presenting your products online.
An ecommerce website full of beautiful products you never knew you wanted but suddenly find your self needing. A very clean and minimal design allows the product photography, all products are displayed on white backgrounds, to really be the centre piece of the page.
The innovative designed menu section at the top of the page. It’s simple, clean, easy to use whilst giving the visitor access to all areas of the site.